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adleap - a brand marketing & promotions agency

Custom Promotional Products - A Date with Dollars

A Date With Dollars
     
Did you know that the average person looks at a calendar 4-5 times a day? And one is never enough. We use calendars on our desk or hanging on the wall next to where we work.  Then there’s the kitchen calendar featuring pictures of delectable food items, and the one on the bedroom wall with the collectible hot rod cars or nature scenes.
    
Calendars are used by everyone and in more than one aspect of their lives - which is what makes them such excellent marketing tools!  That, and the fact that they have a built-in expiration date, which means a new one can be sent (and is often expected) year after year.
    
Lisa K., a CPA sends out calendars to current clients, as well as to referrals and prospects.  The calendars have a money theme with customized notes that provide tips on what the user can be doing that month to prepare for tax season.  Her customers call to thank her for the calendars and say they look forward to receiving them. Lisa said the calendars show clients her appreciation and as well as bring in 7-8 new customers each year.
    
Your calendar gift can be printed with seasonal specials, or include coupons to be cut from the bottom.  You still have time to plan a calendar gift for 2005!